Tom Hanks and Kristine Pearson holding a Freeplay windup radio
Kristine Pearson with Tom Hanks, who knows the power of radio

Tackling Energy Poverty

All posts tagged by social networking

CEO Kristine Pearson attends World Economic Forum, Davos

January 27, 2010

Written by Kristine Pearson

Its great to be back at the World Economic Forum (WEF) in Davos, Switzerland. This is my 7th time attending WEF and there are lots of new faces as well as some familiar ones. There are approximately 2,500 delegates and about 150 South Africans – it’s definitely ‘our year’!

We’re hosting the big Saturday night soiree. Everyone attending received a neck scarf in the five colours of our flag and I am wearing mine with pride !

The programme kicked-off with a packed cocktail party last night with delegates then going on to private dinners. I attended dinner hosted by Schwab Foundation for social entrepreneurs and the community that I’m honoured to be a part of.

The way it works at the WEF is that there are concurrent sessions that start early, most of which you have to sign up for via their internal web-based system. They finish around 6:00pm and then crowds exit the Congress Centre to rounds of corporate cocktails and dinners with topics .

Sessions and workshops this year reflect the theme, “Improve the State of the World: Rethink, Redesign, Rebuild”

This afternoon I attended a lively session on social networking which featured best selling author Don Tapscott and executives or founders from Twitter, Facebook, LinkedIn, MySpace and YouTube. The WEF totally underestimated delegate’s interest in the subject. I sat on the floor.

I also attended a discussion on design for the future; a workshop on Business Solutions to Rural Poverty and an amazing session with five people who had just returned from the front line in Haiti. It’s only 1730 and I still have a Harvard cocktail and a dinner on ‘Imagination’. What a full and stimulating first day!

To watch the latest sessions in Davos, please visit World Economic Forum Webcasts 2010

Twittacause competition update

May 12, 2009

To have been selected as one of only 15 non-profits globally in the recent Twittacause competition was a surprise and an honour. We didn’t win, far from it, but we came in at a respectable 4th place. The overwhelming and worthy winner, the Foundation for Caregivers, must have mounted an incredible campaign amongst their supporters in a record time to secure the number of votes that they did.

I want to thank all our supporters who asked people to vote for us like board member Peggy McLeland, who wrote emails to her entire network; top business consultant Verne Harnish who sent out a notice to his newsletter base; Roger-Neale May who alerted marketing colleagues and Nancy Richards who broadcast live on South African radio inviting people to vote for us.

The biggest thanks go to Lifeline Energy team, who under the direction of Bhavna Malkani, learned to ‘tweet’. We all now better understand the power and force of social networking.

Filed under: Competitions — Tags: , , , — Kristine Pearson @ 6:52 pm
Join Lifeline Energy Facebook cause

March 1, 2009

Lifeline Energy have over 300 people who have joined the Energy For Everyone cause on Facebook.

Any Facebook user can join the initiative, recruit their friends into the cause, keep friends up to date on issues and most importantly help raise money for Lifeline radios and Lifelights.

Make a difference by joining today and sharing with your friends!

Filed under: News — Tags: , , , — Lifeline Energy @ 4:30 pm
Follow us on Twitter

January 22, 2009

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Follow the official Twitter stream for Lifeline Energy. Get the latest news, updates and videos.

Lifeline Energy on Twitter

We look forward to receiving your tweets.

Filed under: News — Tags: , , — Lifeline Energy @ 3:14 pm