Tom Hanks and Kristine Pearson holding a Freeplay windup radio
Kristine Pearson with Tom Hanks, who knows the power of radio

Tackling Energy Poverty

Emergency appeal

Call to Action – help us get thousands of Haitian children back to school – NOW

February 3, 2010

Call to Action – help us get thousands of Haitian children back to school – NOW

We are proud to announce an innovative and cost effective programme to get Haitian children quickly back on an educational track following the January earthquake. Reports from Haiti are saying that children could face months or even years without education, making our project all the more important to get rapidly off the ground.

The initiative is a joint venture with leading radio education provider Education Development Center (EDC) and the National Democratic Institute (NDI) – both organizations have extensive experience and an outstanding track record of working in Haiti.

The project ensures vulnerable children obtain a solid basic education, via Ministry of Education-supported interactive radio instruction using Lifeline radios. The broadcasts provide lessons in math and Creole as well as vital life skills lessons on topics such as water and hygiene.

In addition, EDC will provide the content and instruction for an early childhood education programme that caregivers and children can follow together. NDI will work with its broad network of Haitian community action committees to identify children, including orphans, whose schools have been destroyed and also distribute our Lifeline radios. Furthermore, broadcasts will be designed to incorporate post-trauma programming and provide psychosocial support to quake survivors.

Immediately after the earthquake, our US ambassador, Mr Tom Hanks kick-started our fundraising campaign. More than 1,000 Freeplay wind-up and solar-powered Lifeline radios have been committed. However, we need to deploy a further 2,000 to successfully implement this project, which will reach up to 100,000 children.

Radio is Haiti’s most popular form of media as electricity rates are low and batteries are expensive and hard to come by, especially in rural areas. Lifeline radios solve the problem of access. Let’s also remember that the radios will help with early warnings for the hurricane season.

The most recent UN reports confirm that all schools in western Port-au-Prince have been destroyed as well as 40% of schools in the southern part of the city – leaving thousands of children without access to education in a country where 47% of the population are illiterate.

“We have identified the most effective placement of our Lifeline radios for the rebuilding effort in Haiti. They’re robustly engineered for large group listening,” said Lifeline Energy CEO Kristine Pearson. “Thousands of children, including those newly orphaned and those who cannot attend formal school, will receive essential lessons even under the most basic of conditions. We cannot allow more time to be lost – education is the key to mitigating poverty in their lifetimes.”

We are ready to launch this project and we need your help to reach our goal. The cost of a delivered Lifeline radio is $65.00/£38.00 however any amount will be appreciated. This equals a few cents per child.

Make your donation by visiting our website:
http://www.lifelineenergy.org/haitiearthquakefund.html

Lifeline Radios to Provide Education in Post-Earthquake Haiti

January 29, 2010

Lifeline Energy is delighted to announce plans for a joint programme with Education Development Center (EDC) and the National Democratic Institute (NDI.) The new programme will ensure Haitian children receive ongoing education in the aftermath of the January earthquake, through the Lifeline radio.

The start-up programme can launch in a few weeks, but additional funding is needed to reach a significant percentage of those thousands of Haitian children in need.

For the official press release, please visit our Media Centre.

You can also make a donation by visiting Haiti Humanitarian Radio Relief Fund.

Tom Hanks Kicks-off Haitian Humanitarian Radio Relief

January 21, 2010

I am delighted to announce that two-time Academy Award winning actor Tom Hanks, and Lifeline Energy ambassador, is kick-starting our Haiti Humanitarian Radio Relief Fund for earthquake survivors in Haiti.

Why radios are needed

Access to information is critical both during an emergency and in reconstruction. Although often overlooked, news and updates from local and international sources is an urgent need, along with water, food, shelter and medical attention. Radio stations are broadcasting and our radios will help aid agencies, the UN and the government get essential information to the population.

The Washington post has written an excellent about the importance of radio information

But what the article fails to cover is how will people be able to listen to the programming? Electricity levels were low to start with and batteries will be difficult to come by and expensive. The most vulnerable groups, including women and children, are in danger of being excluded.

What we can do to help

We have an established track record in humanitarian radio relief having been directly involved in the Balkans conflict, post-genocide Rwanda, the Mozambique floods, in refugee camps in Tanzania and Kenya, and the Asian tsunami. Lifeline Energy has an excellent network of partner organizations on the ground and a proven methodology for distribution.
The Lifeline radio we developed is one of the most successful aid-only products in history and is robustly engineered for harsh conditions. With AM/FM and short-wave bands, it will pick up both local and international stations and with its excellent sound quality, large groups will be able to hear it clearly. It operates on solar energy coupled with a fail-safe winding mechanism.

Working with credible local partners, the radios will be distributed to shelters, schools, churches, health clinics and wherever people are gathered. As always, key beneficiaries will be women, teachers and community leaders. According to UNICEF, there are an estimated one million orphans across the country and priority will be given to provide access to a radio.

We need your support in two ways:

$32.00 will provide all inclusive funding for an emergency response radio. We have 15,000 radios appropriate for smaller group listening packaged and ready to be flown in to Haiti immediately. All we need is funding.
$65.00 for each Lifeline radio, which can be heard by 40-50 listeners, and includes shipping and distribution costs. These radios will be used mostly in the reconstruction phase but must be ordered soon.

You can also make a one off or recurring donation and for any amount by visiting Haiti Humanitarian Radio Relief Fund page

Thank you for your support. If you have any questions, please contact our Digital Fundraising and Marketing Manager, Bhavna Malkani on bmalkani@lifelineenergy.org.

Kristine Pearson
Chief Executive

Filed under: Emergency appeal — Tags: , , , , — Kristine Pearson @ 4:44 pm